Get a better return on investment from your digital marketing
This course will teach you how to set realistic budgets for your digital marketing activities and ensure that you are receiving the best return on investment for your efforts.
Throughout this course you will be taught to understand various digital marketing channels and how to best use them for your business. We will show you how factors such as Google’s algorithm changes can affect your digital marketing practices and how to factor these into your strategies to maximise ROI.
This course will also help you to analyse your digital marketing activities using tools like Google Analytics to delve into your data. We will help you identify areas that are effective, and aspects of your digital marketing strategy that could be improved for a better return on investment.
By the end of this course you will be able to devise and implement digital marketing strategies that ensure your business gets the best return on marketing spend.