Google Virtual Mini-Labs

Mini Labs are interactive sessions full of hands-on activities and real world examples. Bite-size and action-oriented, they help organizations on their digital transformation journey by tackling key business challenges and upskilling teams with digital know-how. Depending on your challenge, Mini Labs can be stacked to create a full day of activity or used individually as a 2-3 hour session.

Google Course

Mini Labs: At a glance

What are they?

Mini Labs are interactive sessions full of hands-on activities and real world examples. Bite-size and action-oriented, they help organizations on their digital transformation journey by tackling key business challenges and upskilling teams with digital know-how. Depending on your challenge, Mini Labs can be stacked to create a full day of activity or used individually.

Marketers of all levels with an interest in the topic of the particular Mini Lab and at least one decision maker who can ensure plans are implemented after the Mini Lab

DurationFrom 2-3 hours to 1 day
AudienceNumber of max participants per Mini-Lab: 1 client, 6 participants
LocationAvailable across the world
LanguageFacilitation and materials are in English.

Finding the right Mini Lab for you: Step 1

Each Mini Lab has been created based on 1 or more of 6 dimensions that impact data-driven marketing maturity*.

Click Here to see Google Mini Courses

Virtual Activate Insights Driven Marketing Mini Lab

Virtual Advance Omnichannel

Virtual Advanced Attribution Mini Lab

Virtual Attribution Models

Virtual Automation Mini Lab

Virtual Build a Digital Marketing Maturity Plan Mini Lab

Virtual Consumer Experiences

Virtual Data Activation

Virtual Data Driven Creatives Mini Lab

Virtual Data Driven People Operations

Virtual Performance Measurement Foundation Mini Lab

Virtual Marketing Effectiveness

Virtual Holistic View of the Customer Mini Lab

Virtual Effective Campaign Briefings

Virtual Customer-Centric Marketing Mini Lab

Virtual Data Studio Mini Lab

Virtual Design a Video Action Campaign Mini Lab

Virtual Design Thinking Mini Lab

Virtual Digital-First KPIs

Virtual Finding Your Audience Mini Lab

Virtual Full Stack Mini Lab

Virtual Grow With Apps

Virtual Grow With Search (Excellence)

Virtual International Growth Mini Lab

Virtual Lead Virtual Interactive Workshop Mini Lab

Virtual Measuring Goals with OKRs Mini Lab

Virtual Messages and Creative Formats

Virtual Enhance your Mobile Experience: Speed

Virtual Enhance your Mobile Experience: Strategy & Testing

Virtual Enhance your Mobile Experience: UX

Virtual Omnichannel Mini Lab

Virtual Build an Optimisation Score Mini Lab

Virtual Post Lab Mini Lab

Virtual Privacy Mini Lab

Virtual Programmatic Landscape

Virtual Signals and Micro-Moments

Virtual Test & Learn Mini Lab

Virtual What Makes a Great Manager

Virtual What Makes a Great Remote Manager Mini Lab

Virtual What Makes an Effective Team

Do You Need Help?

Request Callback

    Select Course (Press Ctrl and Hold for Multiple Selection (required)

    Company

    Your Email (required)

    Message