Hello and welcome to our course, Search Engine Marketing- PPC & SEO Masterclass,
SECTION 1- INTRODUCTION AND HOW TO USE SEARCH
12:55
SEO AND KEYWORDS
Hello and welcome to our course, Search Engine Marketing- PPC & SEO Masterclass
SECTION 2 – SEO AND KEYWORDS
14:40
ON-PAGE OPTIMISATION
Hello and welcome to our course, Search Engine Marketing- PPC & SEO Masterclass,
SECTION 3 ON-PAGE OPTIMISATION
04:22
OFF-PAGE OPTIMISATION
Hello and welcome to our course, Search Engine Marketing- PPC & SEO Masterclass
SECTION 4 OFF-PAGE OPTIMISATION
04:28
TECHNICAL OPTIMISATION
Within this section we are going to discuss Technical optimisation.
SECTION 5 – TECHNICAL OPTIMISATION
03:47
SEO GOALS, OBJECTIVES + ACTION PLAN
Within this section we will be discussing how to set SEO goals and objectives
SECTION 6 – SEO GOALS, OBJECTIVES + ACTION PLAN
02:43
MEASUREMENT AND SEO BEST PRACTICES
Within this section we will be discussing measurement and SEO best practices
SECTION 7- MEASUREMENT AND SEO BEST PRACTICES
03:57
INTRODUCTION TO PPC
Hello and welcome to section 8, this is the 2nd part to search engine marketing. Within this section we are going to discuss PPC
SECTION 8 – INTRODUCTION TO PPC
08:15
CREATING YOUR GOOGLE ADS ACCOUNT
So now that we’ve established how your ad rank is determined, and discussed the best practices for improving your quality and landing pages, we are now going to discuss how to create your Google Ads Account and, selecting your campaign type.
SECTION 9- CREATING YOUR GOOGLE ADS ACCOUNT
18:37
SHOPPING ADS
Within this section we will be discussing Google Shopping Campaigns and Product Listing Ads
SECTION 10- SHOPPING ADS
02:03
MEASUREMENT
Within this section we will be discussing measurement, including KPI’s and Google analytics